Team members
The core group running strategy, operations, data and communications.
About us
We are a group of professionals who decided to work on the river instead of talking about it. Our purpose is to make sure life keeps flourishing — in the cradle of civilisation and everywhere else.
Organisation
The core group running strategy, operations, data and communications.
Local crews and international supporters who make cleanups and events happen.
Researchers on water quality, microplastics and basin ecology.
Partner organisations, agencies and specialists contracted per programme.
Goals
Move river recovery from symbolic volumes to measurable tonnage per stretch.
Continuous, open water quality and waste data for the whole basin.
Education programmes that reach schools and households, not just conferences.
Agreements with municipalities, companies and NGOs that outlast any campaign.
Systemic change
People in the basin and worldwide changing daily habits and demanding better.
Businesses operating around the basin redesigning packaging, waste and logistics.
Governments funding infrastructure and enforcing what already exists on paper.